

Our workshops teach the tactics, frameworks, and confidence to find your voice in an AI world.
Whether you're worried about optimizing for AI search, competing with the AI slop in your audience’s feed, or just navigating AI tools safely and effectively, we teach practical skills you can apply immediately.


We run our public workshops for focused, intensive skill-building.
Each session combines expert instruction with hands-on practice, giving you frameworks and tactics you can use right away. Perfect for individuals or small teams who want to upskill quickly.

We offer one-on-one coaching and extended learning packages with personal support.
One-on-one coaching helps executives and subject matter experts become confident and capable writers. Workshop attendees can upgrade to the Enhanced tier, which comes with a steeply discounted package of personal coaching and editing.

We’ll develop and deliver an exclusive workshop tailored to your specific needs.
Tell us what your organization needs, and we’ll tailor our proven workshop content for your learners. Our team can deliver these sessions online or in-person, and we’ll provide bonus materials to reinforce key takeaways after the workshop ends.
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Our workshops serve a range of learners, from marketing practitioners at B2B tech companies to thought leaders, community organizations, and anyone looking to navigate AI safely. We craft each class for a specific audience. Find those details in the course description.
We're practitioners sharing what actually works. Every member of our team has more than a decade of experience telling compelling stories about complex technical products, optimizing for search as search technology evolves, and helping executives and subject matter experts find their authentic voices.
We develop courses based on our team’s strengths and interests and the needs we see in our day-to-day work. Current offerings include SEO/GEO/AEO optimization, thought leadership development, and AI safety and literacy. We're continuously developing new workshops, so reach out if you have a need that’s not addressed by our existing offerings.
Yes, we offer badging through a certification partner. Requirements vary, so check the class page for details.
We cater to a wide variety of backgrounds. For open-enrollment workshops, we include information about the intended audience in the course description. For one-on-one coaching and custom workshops, we tailor the experience to your background and needs.
Absolutely. We'll work with you to understand what your team needs and deliver a custom workshop tailored to your context. Contact us to discuss your requirements.
Our Plus tier bundles extended services like personal coaching and editing support to help you apply class learnings to your specific challenges. These offerings may vary from class to class, so check the course descriptions for details.